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서예최고위과정
학술논문법수정 최종판입니다..
교수님!
너무 늦어서 죄송합니다..
제가 요즘 실습때문에 정신이 없어서..
한 학기 동안 가르침 정말 감사드립니다..
건강하시고 새해 복 많이 받으세요~~
감사합니다..
목 차
서론...............................................................................................1
본론
Ⅰ. 서비스와 마케팅
1.서비스(Service)..........................................................................2
2.마케팅(Marketing)............................................................ ..........3
Ⅱ. 서비스 마케팅을 통한 호텔 마케팅
1.서비스 마케팅(Service Marketing)..................................................5
2.호텔 마케팅(Hotel Marketing).........................................................13
Ⅲ. 서비스 산업의 성장
1.서비스 산업의 성장........................................................................15
Ⅳ. 서비스 마케팅의 변화
1.이미지 마케팅(Image Marketing).....................................................17
2.관계 마케팅(Relationship Marketing)...............................................18
3.DBM를 이용한 CRM(Customer Relationship Marketing).....................20
Ⅴ. 호텔에서의 서비스 마케팅 사례
1.인터콘티넨탈 호텔.........................................................................26
2.신라 호텔.....................................................................................27
3.쉐라톤 호텔..................................................................................27
결론..................................................................................................30
아마 제가 마지막인듯...^^;
Comments
Sorry, you have been blocked
You are unable to access bl-333.top
Why have I been blocked?
This website is using a security service to protect itself from online attacks. The action you just performed triggered the security solution. There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data.
What can I do to resolve this?
You can email the site owner to let them know you were blocked. Please include what you were doing when this page came up and the Cloudflare Ray ID found at the bottom of this page.